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Solar Means Business

How corporate America is powering the renewable energy revolution

"Corporate procurement now represents 18% of total U.S. solar capacity, with 1 in 5 new installations serving commercial offtakers."

18%

Total U.S. Solar Capacity

20%

2023 Installations

500+

Major Corporate Adopters

$10B+

Annual Corporate Investment

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CORPORATE BENEFITS

The Business Case for Solar

How leading companies are leveraging solar for competitive advantage

Cost Savings

Lock in energy costs for 20+ years with savings of 15-40% compared to grid power.

  • Hedge against utility rate hikes
  • Accelerated depreciation benefits
  • Reduced demand charges

Sustainability Goals

Meet ESG commitments and reduce carbon footprint with verifiable renewable energy.

  • Scope 2 emissions reduction
  • RE100 compliance
  • Improved ESG ratings

Brand Value

Enhance corporate reputation and stakeholder relationships through visible commitment.

  • Customer preference for green brands
  • Employee recruitment & retention
  • Positive media coverage

On-Site Solar Capacity Leaders

Target maintains its position as the #1 company for on-site solar, with Prologis, Walmart, and Amazon all maintaining their rankings from our previous 2022 report.

Blackstone moved up the rankings from #6 to #5, beating out Lineage Logistics by 18 MW. If it were a state, Target would be the 13th largest for on-site solar ahead of Texas and Florida.

The top 10 companies for on-site solar make up:

  • 1.36 GW of solar capacity
  • 6.8% of total U.S. on-site solar capacity

Across the United States, rooftop commercial solar capacity has grown at a 12% compound annual growth rate (CAGR) for the past five years.

Enhancements to federal tax credits in 2022 have helped mitigate challenges by covering some interconnection costs, incentivizing domestic hardware sourcing, and providing extra credits for building in fossil fuel-dependent areas.

Commercial rooftop solar installation

Top On-Site Solar Companies

  1. 1. Target
  2. 2. Prologis
  3. 3. Walmart
  4. 4. Amazon
  5. 5. Blackstone (+1)

Industry Insights

For companies with large brick-and-mortar locations, on-site solar continues to be a cornerstone of their energy procurement strategy, with historical leaders expanding into new markets.

On-site solar remains key for companies with significant energy demand and aggressive climate goals, benefiting from established industry partnerships and streamlined development processes.

Corporate Energy Storage Leaders

Google has emerged as the top corporate adopter with 312 MWac of storage capacity - 25% more than the rest of the top ten combined.

Storage Benefits for Corporations:

  • Better control of energy costs
  • Protection against power outages
  • Support for EV fleet charging
  • Grid ancillary services

Kaiser Permanente has installed battery-powered microgrids at medical centers for resilience, while Starbucks uses storage to support EV charging stations.

As storage becomes crucial to the energy transition, corporations are leveraging these investments to meet specific operational goals while supporting broader decarbonization efforts.

Industrial battery storage installation

Corporate Storage Adoption

Google

312 MWac capacity

Market Trend

25% more than next 9 combined

Innovative Use Cases

Healthcare microgrids
EV charging support
Peak shaving
Renewable integration

Industry Outlook

Battery storage represents the next wave of corporate renewable strategy, complementing both on-site and off-site solar projects with enhanced flexibility and reliability.

As costs decline and technology improves, storage is becoming a key tool for corporations to achieve 24/7 clean power and operational resilience.

Corporate Solar Pipelines Break Records

The top 10 corporate buyers currently hold a pipeline of 27.8 GWdc of solar - more than all U.S. solar capacity added in 2022.

Corporate Solar Pipeline Leaders:

  • Amazon:13.6 GWdc (49% of top 10 total)
  • Meta:5.9 GWdc
  • Google:5.7 GWdc

Companies are expanding beyond traditional solar procurement into battery storage development and innovative strategies like microgrids, ancillary services participation, and solar tax equity investments.

Driven by commercial load growth and sustainability ambitions, solar is becoming the preferred energy solution for growing businesses, with pipelines continuing to expand.

Large-scale solar farm under construction

Record Corporate Solar Pipelines

Top 10 Total

27.8 GWdc

Amazon Share

13.6 GWdc

2022 Comparison

Larger than all 2022 additions

Emerging Procurement Strategies

Hybrid solar+storage
Microgrid development
Ancillary services
Tax equity investments

Market Transformation

Corporate solar pipelines are reshaping energy markets, with tech giants now driving utility-scale development and pioneering new business models for renewable procurement.

As pipelines convert to operational projects, they're creating new standards for corporate clean energy leadership while accelerating grid decarbonization.

INDUSTRY LEADERS

Corporate Solar Pioneers

Companies setting the standard for commercial solar adoption

Manufacturing

35% of industrial solar capacity

Tech Companies

Leading in PPAs

Retail Chains

Rooftop solar leaders

Financial Sector

Green investment drivers

Notable 2023 Projects

  • Fortune 500 manufacturer - 120MW onsite solar portfolio
  • Tech giant - 300MW virtual PPA for data centers
  • National retailer - 2,000+ store solar rollout
  • Banking leader - RE100 achievement with solar VPPAs
BUSINESS SOLUTIONS

Tailored Solar Approaches

Flexible solutions designed for businesses of all sizes

Onsite Solar

Rooftop and ground-mounted systems for direct consumption

  • Ideal for facilities with available space
  • Maximum cost savings
  • Visible sustainability statement

Offsite PPAs

Virtual power purchase agreements for large-scale solar

  • No upfront capital required
  • Fixed energy pricing long-term
  • Scalable to large energy needs

Community Solar

Shared solar programs for businesses without suitable sites

  • Low commitment entry point
  • Supports local renewable growth
  • Flexible participation options
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